Coke's Venkatesh Kini to present 'IAA Retrospect and Prospects' in Mumbai

After his presentation in Gurgaon last month, Kini will indulge in some crystal ball gazing in Mumbai to forecast what lies ahead the marketing, advertising and media industry

BestMediaInfo Bureau | Mumbai | April 22, 2015

Venkatesh Kini

Venkatesh Kini, President - India and South West Asia, Coca-Cola, will present the International Advertising Association - India Chapter (IAA) Retrospect and Prospects initiative to a select group of marketers, advertising agency people and media representatives on April 24, 2015 at the Taj Lands End Hotel in Mumbai.

NewsX is the presenting partner for the event in Mumbai, which is being co-sponsored by Big FM.

Srinivasan K Swamy

Srinivasan K Swamy, President, IAA and Chairman, RK Swamy BBDO, commented, “IAA Retrospect and Prospects is an annual feature on the IAA roster of events. It has an industry leader taking a hard look at the highs and lows of the marketing, advertising and media industry over the last year, and more importantly, indulging in some crystal ball gazing to forecast what lies ahead in the immediate future. This event was held in Gurgaon for Delhi audiences last month and was received very well by the fraternity. We are, therefore, organising it for Mumbai audiences as well.”

Speaking at the annual IAA Retrospect & Prospects in Gurgaon on March 12, 2015, Kini threw light on the key shifts that have taken place in brand communication. He also underlined what it was important to create simple yet provocative conversations to engage the attention-deficit consumers.

Entry is by invitation only.

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