Facebook reaches two million active advertisers

The social networking platform has also launched an Ads Manager app for businesses to manage their ad campaigns on-the-go

BestMediaInfo Bureau | Mumbai | February 26, 2015

Facebook has announced that it has reached more than 2 million active advertisers, up from roughly 1.5 million six months ago. The company also informed the launch of Ads Manager app to help businesses manage their ad campaigns on-the-go, through mobile device.

The company has also revealed that more than 30 million businesses around the world actively use Facebook Pages. A press statement issued by the company informed that the Ads Manager mobile site, which was launched last year, is now used by more than 800,000 advertisers each month.

Mark Zuckerberg

Facebook's Mark Zuckerberg and Sheryl Sandberg shared the development in a blog post. The post added, “Our mission is to make the world more open and connected, and an important part of that is helping people connect with businesses. Today, we want to express our thanks to you and all of our advertising partners – 2 million strong and growing every day. We're going to keep working to serve you better, so you can continue creating jobs and opportunities in your community, and moving the entire world forward.”

In a blog post detailing the features of the app, Facebook noted that the app can be used to track ad performance, edit existing ads, edit ad budgets and schedules, receive push notifications and create ads. The Ad Manager app is currently available only on iOS devices in the US with a worldwide launch on that platform expected in the coming weeks. The company also informed that an Android version is currently under development and would be available later in the year.

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Info@BestMediaInfo.com