Gen Y gets a platform to voice their opinion on MTV Unmasked

The new 16-part exclusive web show is presented by MTV ACT, MTV's own pro-social platform for the youth

BestMediaInfo Bureau | Mumbai | June 3, 2014

MTV has come out with a new show on the internet platform named 'MTV Unmasked' giving the youth of today a platform to make their voices heard. MTV Unmasked is a 16 part web exclusive series that reflects the opinions of four different and rebellious youngsters who discuss topics that are relevant and pressing for the youth of today, while wearing a mask. The show is presented by MTV ACT, MTV's own pro-social platform for the youth.

The issues discussed and debated by these youngsters are not spoken about openly in the society. The topics are something which is relevant to the youth; many of which are considered a taboo. The masks give them the freedom to be unhesitatingly sharing their opinions without fearing any societal backlash or criticism. Belonging to different professional and social backgrounds, each one of the youngsters gives their unique opinions about issues while withholding their identity.

Speaking about the series, Ekalavya Bhattacharya, Head – MTV Digital, said, "India is the biggest democracy in the world and by 2020 it will be the youngest as well. We are 500 crore voices, each one with a unique opinion about current issues. We at MTV believe that these voices have a right to be heard. Through MTV Unmasked, we wish to provide a platform for the youngsters where they can make their voice heard. While we don't endorse the opinions but the fact remains that some of these issues need public opinion and open discussion."

The episodes are featured on mtvindia.com/unmasked and the videos are shared across MTV India's social media assets like Facebook, Twitter, Instagram and YouTube.

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