Ogilvy has got 12 nominations followed by McCann with 10 finalists. Also in with a chance are BBDO, Leo Burnett, BBH, Taproot, Out Of Box and Breathing Space
BestMediaInfo Bureau | Delhi | April 11, 2013
The 2013 One Show, One Show Design and One Show Interactive finalists have been announced. All the finalists from across the world will compete for a One Show Pencil and in case they do not succeed, they get a Merit award at least. The awards will be announced at their respective shows during Creative Week May 6-10 in New York.
There are 34 finalists from India. Ogilvy & Mather leads with 12 finalists with eight of its nominations coming from its Gurgaon office, three from Mumbai and one from its Bangalore office. Ogilvy Gurgaon secured four finalists for One Show and four finalists for One Show Design. Ogilvy Bangalore’s finalist is also from One Show Design.
McCann Worldgroup India is at No. 2 with 10 nominations. Seven of its finalists are from One Show and three finalists are from One Show Design. McCann’s campaign for Western Union Money Transfer has alone got nine nominations.
BBDO Mumbai and Leo Burnett India have got four and three nominations, respectively. Out of Box New Delhi has two campaigns shortlisted for One Show Design.
Taproot India, BBH India and Breathing Space have one finalist each.
| Category | Brand | Campaign |
|
OGILV Y & MATHER / MUMBAI |
||
| Newspaper – Small Space – Campaign | Mattel Toys | Hotwheels Vintage Collection |
| Collateral – Posters – Campaign | Mattel Toys | Hotwheels Vintage Collection |
| Public Service – Promotional Items | Mattel Toys | Hotwheels Vintage 'Keychain' |
|
OGILV Y & MATHER / GURGAON |
||
| Out Of Home – Billboards – Campaign | Yahoo India | Carry Heavy Attachments |
| Out Of Home – Transit & Installations –Campaign | Yahoo India | Carry Heavy Attachments |
| Self-Promotion | Ogilvy & Mather | Ogilvy Persian & Urdu |
| Public Service – Promotional Items | WWF India | Recycled Calendar |
| Collateral Design – Posters – Single | Philips Electronics | Light - Forest |
| Collateral Design – Posters – Series | Philips Electronics | Light |
| Collateral Design – P.O.P. & In-Store – Series | Philips Electronics | Light |
| Public Ser vice – Posters, P.O.P. & In-store – Series | WWF India | Animal Trees |
|
OGILV Y & MATHER INDIA / BANGALORE |
||
| Collateral Design – Posters – Series | IBM India | IBM Faces |
|
MCCANN WORLDGROUP INDIA / MUMBAI |
||
| Out Of Home – Billboards – Single | Western Union Money Transfer | Queen Mao |
| Out Of Home – Billboards – Single | Western Union Money Transfer | Lincoln Fahd |
| Out Of Home – Billboards – Campaign | Western Union Money Transfer | Western Union Demo Billboards |
| Collateral – Posters – Single | Western Union Money Transfer | Queen Mao |
| Collateral – Posters – Single | Western Union Money Transfer | Franklyn Gandhi |
| Collateral – Posters – Single | Western Union Money Transfer | Lincoln Fahd |
| Collateral – Posters – Campaign | Western Union Money Transfer | Western Union Demo Billboards |
| Collateral Design – Posters – Single | Western Union Money Transfer | Lincoln Fahd |
| Collateral Design – Outdoor – Series | Western Union Money Transfer | Western Union Demo Billboards |
| Brand Identity – Individual Item | BOTS Cycling | Tyre Patch Card |
|
BBDO Mumbai |
||
| Collateral – Posters – Single | DHL EXPRESS | BOX THE UNBOXED (BOX 1) |
| Collateral – Posters – Campaign | WHITE COLL AR HIPPIES | HOW TO |
| Collateral Design – Outdoor – Single | DHL EXPRESS | Box the Unboxed (Box 2) |
| Collateral Design – Outdoor – Single | DHL EXPRESS | BOX THE UNBOXED (BOX 1) |
|
LEO BURNETT INDIA / MUMBAI |
||
| Collateral – P.O.P. & In-store – Single | Coca-Cola India | Reflection of Music - Usha Uthup |
| Collateral – P.O.P. & In-store – Campaign | Coca-Cola India | Reflection of Music - Usha Uthup |
| Package Design | Bajaj Electricals | Bajaj Bulbs - Happy Diwali |
|
OUT OF THE BOX / NEW DELHI |
||
| Collateral Design – Posters – Single | Delhi Traffic Police | Road Sing-Calender |
| Brand Identity – Series | The Laughter Club | The Laughter Club |
|
TAPROOT INDIA / MUMBAI |
||
| Public Service – Collateral – Single | HELPAGE INDIA | REVERSAL OF ROLES |
|
BBH INDIA / MUMBAI |
||
| Brand Identity – Logo Design | Movies Now | Chaplin Chapters |
|
BREATHING SPACE / MUMBAI |
||
| Brand Identity – Logo Design | Kapil Gurav | Cactus |
