JWT wins creative mandate for K7 Computing

The scope of work includes developing a new brand positioning strategy for the antivirus and Internet security suit development company

BestMediaInfo Bureau | Delhi | March 14, 2013

JWT Chennai has won the creative mandate for K7 Computing, one of India's fastest growing antivirus and Internet security suit development companies. The scope of work includes developing a new brand positioning strategy and 360 degree communication solutions for the brand. JWT Chennai will also create communication solutions to address K7's retail and corporate customers.

“K7 is engaging JWT to develop a strong marketing strategy that will help the brand reach out and connect with its customers and establish K7 as a leading player in the domain of antivirus and Internet security systems,” said J Kesavardhan, CEO of K7 Computing, on their association with JWT.

Headquartered in Chennai, K7 Computing was started in 1991, bringing 22 years of expertise in delivering high quality security software solutions to consumers and small business segments by protecting their digital assets from malware attacks. Currently having operations in high growth sectors across the globe, K7 is focusing on scaling up its operations in APAC, SAARC, Middle East and the US.

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