GEC Watch: Star Plus captures 5 spots in top 10 weekday shows

Star Plus' Saraswatichandra enters top 10 club while Zee TV's India's Best Dramebaaz continues to rule weekend programming

BestMediaInfo Bureau | Delhi | March 22, 2013

Week 11 has brought some cheer for Star Plus as the channel significantly expanded its lead over the competition as Zee and Colors dipped further. While its latest fiction show, Saraswatichandra, has made an entry into the top 10 club, Star Plus now rules the weekday programming with slot leadership in six out of eight weekday primetime slots and five shows in the top 10 list.

According to data sourced from TAM subscribers for Week 11 (March 10-16) of TAM 2013, Colors continued to hold three positions in the top 10 weekday shows while Zee TV and SAB have one show each.

Masterchef India 3 on Star Plus opened at 2.2 TVR and averaged at 2.1 TVR in the first week.

Among weekend shows, India's Best Dramebaaz on Zee TV continues to rule the weekend programming followed by Nach Baliye 5 on Star Plus.

Weekday toppers

Diya Aur Baati Hum on Star Plus continued to rule the weekday programming chart with an average TVR of 5.3 (last week 5.7).

Yeh Rishta Kya Kehlata Hai on Star Plus climbed one position to No. 2 with an average rating of 3.7 TVR (last week 4.1).

Colors' Balika Vadhu slipped one position to No. 3 this week. The show averaged at 3.6 TVR this week (last week 4.3).

SAB's Taarak Mehta ka Ooltah Chashma rose one position to No. 4 with 3.6 TVR against last week's 3.7 TVR.

Star Plus' Pyaar Ka Dard Hai also climbed one position to No. 5 with average TVR of 3.6 this week (last week 3.6).

Colors's Madhubala slipped two positions to No. 6 with an average TVR of 3.5 (last week 3.9).

Star Plus' Saathiya held No. 7 position this week with an average of 3.2 TVR (last week 3.5).

Zee TV's only show in top 10 list, Qubool Hai, remained at No. 8 position with an average TVR of 3.0 (last week 3.4).

Saraswatichandra on Star Plus made it to the toppers' club at No. 9, garnering an average TVR of 2.9 this week (last week 2.5).

Colors' Uttaran was at No. 10 this week with 2.8 TVR (last week 3.2).

Weekend toppers

India's Best Dramebaaz on Zee TV continued to rule weekend programming. The show garnered an average TVR of 3.1 (last week 3.5).

Star Plus' Nach Baliye 5 fetched an average of 2.7 TVR (last week 2.9).

Sony's crime show, Crime Patrol, fetched 2.5 TVR this week (last week 2.5).

Comedy Circus ke Ajoobe on Sony averaged 2.3 TVR (last week 2.2).

Sony's second crime show CID recorded an average TVR of 2.3 (last week 2.5).

Fear Files on Zee TV garnered an average rating of 1.8 TVR this week (last week 2.1).

Sony's Adalat fetched 1.7 TVR this week (last week 1.8).

Star Plus' crime fiction, Arjun, also saw a decline recording 1.3 TVR (last week 1.2).

Colors' comedy show, Nautanki, averaged at 1.1 TVR (last week 1.3).

 (Data sourced from TAM subscribers is based on TG CS 4+ years, HSM markets.)

(Also read: GEC Watch: Star Plus stays on top as Zee TV and Colors lose eyeballs)

Info@BestMediaInfo.com

Info@BestMediaInfo.com