Bang in the Middle wins creative duties for Zee News
The agency won the business after a multi-agency pitch that was called in November
BestMediaInfo Bureau | Delhi | January 14, 2013
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Zee News Ltd has appointed Bang in the Middle as the creative agency for its three news channels – Zee News, Zee News Uttar Pradesh and Zee News Punjabi. The agency won the business after a multi-agency pitch called in November last year and has started working on the repositioning exercise of the channel.
The development was confirmed by Naresh Gupta, Managing Partner, Bang in the Middle.
Bang in the Middle currently works with iYogi, Veen Waters, Hawktrack from Knoxx Global, Dulux Paints, Vimal, and BigFlix among others.
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