Online visits for designer labels, restaurant segment up 18%: IAMAI

The Internet Economy Watch Report for August 2012 says designer labels category registered 2.60 million visits in August 2012 compared with 2.20 million visits in August 2011

BestMediaInfo Bureau | Delhi | September 28, 2012

According to the Internet Economy Watch Report for August 2012, released by the Internet & Mobile Association of India (IAMAI), in the e-tailing category, the designer labels and spa/restaurant segment clocked 18 per cent y-o-y growth respectively over the corresponding month last year. Designer labels category registered 2.60 million visits in August 2012 compared with 2.20 million visits in August 2011. The spa/restaurant segment witnessed 0.84 million user visits in August 2012 against 0.71 million in the corresponding month last year.

Data captured from prominent e-tailing sites shows a significant growth in online user visits to mobile phone segment with 5.05 million hits in August 2012 compared with 4.92 million in August 2011. Online user visits for books which recorded 57 per cent growth in July 2012, witnessed 1.60 million user visits in August 2012 compared with 1.39 million in August 2011, a 14 per cent y-o-y growth.

Source: IAMAI/e-Commerce sites

While irctc.com registered 48 per cent y-o-y growth in the e-ticketing segment, air tickets booked online in August 2012 were 1.49 million compared with 1.19 million in August 2011, a 26 per cent y-o-y growth.

Source: IAMAI/ Online Travel Portals

The monthly tracker shows that the number of resume uploads has gone down to 1.99 million in August 2012 from 2.60 million in August 2011, whereas the number of profile uploads on matrimonial websites has witnessed a marginal growth of 6 per cent in August 2012. Profile uploads on matrimonial sites is 2.18 million in August 2012 against 2.05 million in August last year.

Source: IAMAI/ Vertical Classifieds

The monthly internet tracker by IAMAI is based on absolute numbers captured from various relevant sites, and encapsulates online usage for e-tailing, online travel and vertical classifieds.

Info@BestMediaInfo.com

Info@BestMediaInfo.com