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Isobar India bags Expedia’s social media account

Wins the account on its outstanding works in recent part for its India clients

BestMediaInfo Bureau | Delhi | October 11, 2011

Isobar has been signed on by Expedia, world’s largest online travel company to manage its social media presence in India.

Speaking on this alignment Manmeet Ahluwalia, Marketing Head, Expedia states, “Social media and ORM is perhaps the most important tool for success in today’s digitally connected world specially in our line of business. It is core to our marketing strategy and hence we wanted to look for the best agency to partner with. We chose isobar as they have done some outstanding work in India.

Shamsuddin Jasani, Managing Director, isobar India adds, “This is a great win for us. We are very excited that the world leader in online travel has appointed us as their social media and ORM agency. Social is a core ingredient for expedia’s success and isobar will work as the catalyst in achieving this success”.

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