BMB India Wins Creative Duties For Godrej Nature's Basket

It was a multi-agency pitch; first win on which Executive Creative Director Pat Burns worked on.

BestMediaInfo Bureau | Delhi | March 18, 2011

BMB India, a 50:50 JV between Trevor Beattie's BMB and Madison World wins Godrej Nature's Basket account.

Commenting on the win, Prabha Prabhu, CEO, BMB India says “It was a multi agency pitch. For me this is a very prestigious win. It is great to be part of the Godrej Group. This is the first pitch that my expat Executive Creative Director Pat Burns has worked on. The campaign will soon be released.”

Godrej Nature's Basket started with one store in Mumbai. Today the chain has 13 stores in Mumbai, Delhi and Pune.

This win comes hot on the heels of 5 recent account wins - Leela Kempinski Gurgaon, Della Adventure, Adventure Park in Lonavala, She Comfort Sanitary pads, Aakriti Realty and the new channels launched by Sri Adhikari Brothers – Dhabangg, Dhamaal, Dhamakaa.

BMB India is the advertising unit of Madison World, a diversified Communication Group with 22 units across 9 specialized functions of Advertising, Media, PR, Out-of-Home, Rural, Retail, Entertainment, Mobile, Events and Sports; employing over 900 communication professionals across cities in India, Sri Lanka and Thailand.

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