India-England Clash Got Even More Sensational TRPs

aMap people meters record ratings for the India-England match more than 3 times of India-Bangladesh match.

Rajat Arora | Delhi | February 28, 2011

The nail biting finish of the most sensational clash of Cricket World Cup between India and England scored even higher on the people meters.

According to the viewership analysis data released by overnight rating agency aMap, 73.6 Million viewers (ESPN + Star Sports + Star Cricket + DD ) watched the India-England encounter proving that tt was undoubtedly one of the finest match the cricketing world has witness – a Treat to Cricket crazy India. The 1^st match between India Bangladesh was watched by 35.1 million thus the viewership was more than double for the India-England.

At the same time, the Average Ratings for the India-England was recorded more than triple to the match between India and Bangladesh. The average ratings for India-England match was 6.44 (All India CS 4 + ) while India-Bangladesh match had garnered 2.12 points (All India CS 4 + ).

Not only this, breaking all the records on aMap's people meter, the Peak Ratings were 10.05 for the India England match. The ratings reached its peak during the last few balls, towards the end of the match.

Adding more to this, the match played yesterday witnessed 15% increase in Average Time spent/viewer that was 97 Minutes where as it was 85 minutes for the opening encounter between India Bangladesh.

Rajat.Arora@BestMediaInfo.com

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