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Vizeum India adds d.light to its kitty

Vizeum continues to be on a roll.  The eighteen month old agency has added various new businesses in recent past.

BestMediaInfo Bureau | Delhi | December 7, 2010

d.light, a social enterprise and a Silicon Valley venture, funded by M&M, Acumen Fund, DFJ, Nexus India and others  is engaged in the design, manufacturing & distribution of Solar appliances to people who have either no or little access to grid electricity. The mission is to eradicate harmful kerosene lanterns from the society. They have just launched the world’s most economical solar lantern D.LIGHT S10 (Rs.549 MRP) and have got an amazing response from customers.

Confirming the appointment of Vizeum, said Mandeep Singh, Managing Director, d.light “Vizeum would play the role of our strategic communication consultants  ensuring the right message reaches the underserved consumers,  including the opportunity for the consumers to experience the product”

Commenting on the win S Yesudas, Managing Director, Vizeum, Indian sub-continent said, “We are extremely delighted with this win and take the opportunity to welcome d.light to the Vizeum family and thank them for placing their faith in us. This is an extremely interesting category and will be focused on making tangible contributions to the client’s business.  This business will be handled out of Vizeum, New Delhi, under the leadership of Harit Pant, GM, North, Vizeum”

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