Haseena Beats Khiladi; TAM Puts KKK X3 On Top
According to TAM Mid-week data Fear Factor Khatron Ke Khiladi hosted by Priyanka Chopra gets 47% more viewers than last season.
Rajat Arora | Delhi | September 13, 2010
For those who thought women cannot host an action and stunt oriented reality show this might come as a sudden shock. Bollywood beauty Priyanka Chopra has broken all reality shows record on TV with Khatron Ke Khiladi X3. The show has surpassed all previous numbers with the TVR of 6.9, which is highest for any reality show launched on TV this year.
The launch episode has seen a 47% jump in ratings over last year. A 25% jump in launch reach & 8% jump in Time Spent over last year. KKK X3 has delivered more across all the Three Metro.
In Mumbai the show has got TVR of 5.5, last season it was 4.1. In Delhi it has faired the highest with 10.2 TVR, last season it was 7.1. And it Kolkata the show has got TVR of 4.1.
Not only this, the show is no. 1 among all reality show launched in 2010. KKR X3 has TVR of 6.9 in its first week, whereas, DID Lil Champ launched on Zee TV earlier this year opened up with the TVR of 6.2. National Bingo night on Colors had a TVR of 5.5 its first week. Another colors show Chak Dhoom Dhoom got TVR of 4.6 in its first week. Comedy Circus ka Jadoo opened up on Sony with the TVR of 4.
Commenting on this, Ashvini Yardi, Head Programming COLORS, said, “We are delighted that Fear Factor Khatron Ke Khiladi Tiguna has received the highest ever opening mid-week TVR of 6.9. This upswing clearly suggests that the audiences have appreciated the new format with 13 hunks and Priyanka Chopra. The viewers will be in for a treat as the next few episodes will be filled with cutting edge stunts and actions that have never been seen before.”
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