Delhi: News9live.com, the English news website of TV9 Network, launched a Liver Day Campaign on April 19, 2024, with the tagline, “Be Vigilant, Get Regular Liver Check-Ups, and Prevent Fatty Liver Diseases.”
The Liver Day Campaign by News9Live.com was focused on educating the public on the lesser-known facts of this epidemic, and the lifestyle changes needed to boost liver health. The campaign included interviews with experts, articles, explainer videos, and interactive resources.
Ajith Kumar, Editor of News9Live.com, emphasised the importance of initiatives like the Liver Day Campaign, stating, “At News9Live.com, we understand the urgency surrounding liver health concerns and the pivotal role awareness plays in prevention. As the English website of India’s largest news network, it is our responsibility to educate people about this, and to do our bit in fostering better lifestyles for our readers.”
World Liver Day 2024 special coverage on News9Live included topics such as:
- 8 Ways to Cleanse Your Liver
- An interview with Rajiv Lochan J of Manipal Hospital on the spike in non-alcoholic fatty liver disease among India’s youth
- Experts’ advice on immunology and liver transplantation
- 9 Factors that causes non-alcoholic fatty liver diseases
- The most common signs of liver damage
- The top 8 foods for a healthy liver
- The emergence of tobacco as a threat to Gen Z liver health
- The 10 warning signs of a damaged liver