Weber Shandwick gets Livpure’s PR and communications mandate

New Delhi: Livpure has appointed Weber Shandwick India as its strategic public relations and communications partner.

Through this association, Weber Shandwick will collaborate closely with Livpure to craft an integrated communications strategy. The mandate will encompass strategic media engagement, reputation management, and narrative development.

Nitin Malhotra, CMO, Livpure, said, “At Livpure, our ambition has always been to create an ecosystem of products and services that make everyday wellness simple and accessible. Partnering with Weber Shandwick allows us to bring that vision to life through deeper storytelling, stronger stakeholder engagement, and a unified brand voice that reflects our philosophy of ‘wellness made effortless’ across markets. Together, we aim to build stronger resonance for Livpure’s purpose and communicate our transformation in a way that inspires trust and lasting connection with our consumers.”

“Livpure’s clarity of purpose and innovation-first mindset make it a brand built for enduring relevance,” said Karan Bhandari, Managing Director - Integrated Media Strategy, Weber Shandwick India. “As Livpure continues to shape a more accessible and effortless wellness experience, our team at Weber Shandwick is committed to supporting this journey with an earned-first, data-informed communications approach that amplifies their vision across markets. By bringing together Livpure’s leadership in home wellness with our strategic storytelling expertise, we aim to deepen consumer trust, strengthen engagement, and help build a unified brand narrative that reflects the ambition shared in this partnership.”