TCS elevates Ashish Babu to Chief Marketing and Communications Officer for Global Markets

Delhi: Ashish Babu has been promoted to the role of Chief Marketing and Communications Officer for Global Markets at Tata Consultancy Services.

He announced his new position on LinkedIn. In this role, Babu will spearhead marketing initiatives across North America, Europe, the UK, the Middle East and Africa, Latin America, Japan, Australia and New Zealand, and the Asia-Pacific region. His focus will be on advancing TCS’s brand, reputation, and growth in these various markets. Babu will report to TCS’s Global Chief Marketing Officer, Abhinav Kumar.

https://www.linkedin.com/posts/ashish-babu-0b9522_im-happy-to-share-that-im-starting-a-new-activity-7183376922012176384-Txvp?utm_source=share&utm_medium=member_desktop 

Babu has been with Tata Consultancy Services for over 15 years, during which he has held several key positions such as Director of Communications, Chief Marketing and Communications Officer for Europe and the UK, and Head of Communications, among others.

His extensive expertise includes brand strategy, demand generation, account-based marketing, bid support, digital marketing, thought leadership, content marketing, public relations, media relations, sponsorship, and event management.