New Delhi: Probus, an Insurtech company, has announced its partnership with Star Sports India for the T20 World Cup 2024. It is one of the Action replay partners to the tournament.
Speaking on the development, Rakesh Goyal – Managing Director of Probus, said, “We are thrilled to team up with Star Sports India for the T20 World Cup 2024. This collaboration aligns with our mission to connect with diverse audiences and enhance our brand's visibility on a global scale. Cricket enjoys a massive following across all age groups, making it an ideal platform to engage with a wide audience. By partnering with Star Sports India, which offers broadcast in multiple regional languages, we aim to reach every corner of India and beyond, ensuring our message resonates with billions of cricket fans."
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