Delhi: Mehak Jaini, the National Strategy Head of 22feet Tribal Worldwide and Vice President Strategy of DDB Mudra Group, has decided to move on from her role within the agency. Jaini embarked on her journey at the agency back in 2008 and had worked here for 15 years.
Jaini made this announcement via her LinkedIn profile, where she detailed her decision.
Her current responsibilities encompass shaping the Group's Digital Strategy practice, nurturing talent, overseeing strategy for key business accounts, and driving the Group's New Business agenda.
Jaini commenced her career at L'Oréal before joining DDB Mudra Group in 2008 as an executive in account planning. Over the years, she has held various positions within the organization, showcasing her versatility and expertise. As Vice President - Strategy, Jaini played a pivotal role in steering strategy for some of the Group's largest accounts, including Future Group, Novidigital (Hotstar), and McDonald's, among others. Additionally, she spearheaded the development and dissemination of the agency's approach to New Business.