New Delhi: Sunil Kataria, Managing Director of Raymond Lifestyle, was re-elected as the Chairman of The Indian Society of Advertisers (ISA).
Kataria has led the Society over the past eight years.
Other members of the Executive Council are:
Bharat V Patel, Advisor to BIC Cello (India) Private
Narendra Ambwani, Director, Parag Milk Foods
Paulomi Dhawan, Independent Director, Whistling Woods International
Navneet Saluja, Area General Manager, India Sub – continent, Haleon
Angshu Mallick, Managing Director & CEO, Adani Wilmar
Subhadip Dutta Choudhury, Chairman of the Board of Directors & CEO, Hawkins Cookers
Srinandan Sundaram, Executive Director, Food & Refreshment, Management Committee Member for Hindustan Unilever
Ramakrishnan Ramamurthi, Advisor J. K. Enterprises
Partho Banerjee, Head of Sales & Marketing, Maruti Suzuki India
Venkatesh Vijayaraghavan, CEO & MD, TTK Prestige
Tarun G. Arora, CEO & Whole Time Director, Zydus Wellness
Ashwin Moorthy, Chief Marketing Officer, Godrej consumer products
Gaurav Tayal, SBU Chief Executive – Matches & Agarbatti Business, ITC
Somasree Bose Awasthi, Chief Marketing Officer, Marico
Gunjit Jain, Executive Vice President – Marketing, Colgate-Palmolive (India)
Adrian Terron, VP – Corporate Brand & Marketing Strategy, TATA Sons.
Ranjani Krishnaswamy, General Manager Tanishq Marketing, Titan Company.
Mukta Maheshwari, CMO, Procter & Gamble Hygiene and Health Care
Pragya Bijalwan, Chief Marketing Officer, Crompton Greaves Consumer Electricals
On his re-election as the Chairman, Kataria said, “As we continue our journey to elevate the value and impact of the ISA within the industry, our vision is to strengthen this unique body like never before. With digital advertising thriving at the forefront of India’s growth story, we are poised to push the boundaries of innovation. This year, our mission is to advance our collective efforts in digital measurement, in collaboration with key industry stakeholders, ensuring we lead with purpose and progress."
He further shared, "A key priority with industry organizations in the coming months will be to further advance the recently launched Media Charter. This initiative encompasses critical elements such as zero tolerance for ad fraud, ensuring brand safety, enhancing viewability, and establishing common minimum standards for advertisers in the first-party data space.
At the ISA, as a founding member of the WFA, we are committed to fostering stronger partnerships to drive greater effectiveness and efficiency in advertising. As one of the founders of ASCI, we are also collaborating with the ASCI Academy to support education, training, and research, to promote ethical and transparent advertising practices. As one of the three constituent bodies of BARC, we are closely partnering with it towards advertisers getting robust and credible data and are optimistic about further partnering with them in the digital measurement area”.