HDFC Bank launches co-branded credit cards with Harley-Davidson

New Delhi: HDFC Bank has partnered with Harley-Davidson, to launch a new range of co-branded credit cards. 

Through this collaboration, Harley-Davidson aims to amplify its brand experience among H.O.G. (Harley Owners Group) members, and brand enthusiasts in India. 

Available in two variants, the H.O.G. Diners Club Credit Card, and the Harley-Davidson Diners Club Credit Card, the cards offer benefits like accelerated reward points on Harley-Davidson merchandise, bike servicing and accessories. The cardholders will also get access to legendary Harley-Davidson events and experiences.

Parag Rao, Country Head – Payments, Liability Products, Consumer Finance, and Marketing, ​​​​​​​HDFC Bank, said, “As a leading card player in the market, we stay conversant with trends, needs and aspirations of consumers with a deeper and better understanding of their needs, allowing us to offer the right value proposition to our customers. Harley-Davidson is a much-loved brand and among the most desirable motorcycle and lifestyle brands in the world. We’re pleased to offer specially curated credit cards that are sure to be a proud possession of fans of the Harley-Davidson brand.”

Some of the benefits offered with the Harley-Davidson® HDFC Bank co-branded credit cards include:

• Club Marriott memberships and more as Welcome Benefits 

• Gift Card, exclusively for purchase on Harley-Davidson stores as Welcome Benefits 

• 10 X Reward Points on Harley-Davidson merchandise and service spends

• Monthly milestone vouchers 

• Access to curated Harley-Davidson® events and experiences.