New Delhi: Cheil India announced the appointment of Mandeep Sharma as the National Head, Cheil India- Samsung Business. Sharma will report to Sanjeev Jasani, COO, Cheil SWA.
Before his stint with Cheil India, Sharma was part of the McCann World Group, where he led one of their disciplines, MRM. In the past, he has also held positions with Thompson Connect (JWT) and Ogilvy One.
As a part of Sharma’s remit, he will be responsible for identifying, and crafting strategies. He will be driving the integrated marketing campaigns for key client Samsung India.
Commenting on the appointment, Carlos Limseob Chung, MD, Cheil SWA, said, “Cheil is leading the advertising mandate for Samsung -one of the most well-known brands in the country, with a portfolio of products that straddles across multiple categories. We wanted to hire someone who is able to harness data and digital alongside the brand marketing so as to deliver gold standard work. Mandeep, with his stellar record of providing integrated marketing solutions to multiple brands is a perfect choice and I am elated to welcome him to Cheil India.”
Sharma said, “I am thrilled to be a part of Cheil India, an agency that I believe is truly integrated in line and spirit. They have done a stellar job in driving business outcomes for Samsung and I hope we would collectively as a team continue to push the boundaries in pursuit of achieving industry best practices and excellence.”