X launches e-learning platform, X Ads Academy

Delhi: X, on its blog, has announced X Ads Academy, a comprehensive e-learning platform for businesses and marketers to create ad campaigns on X. This is a rehash of its former ‘Flight School’ education platform. 

Myles Wagner from the Marketing team of X, said, “For everyone from professional marketers to small business owners, X Ads Academy will help you connect with X’s uniquely receptive, influential, and affluent user base. Beginners can follow step-by-step tutorials to build optimised campaigns that drive sales and maximise your return on investment.”

According to the blog, professional marketers can become certified in X Ads by completing their focused learning paths and passing assessments. 

Learners will also earn badges that can be showcased on platforms like X and LinkedIn to demonstrate expertise.

At launch, the academy offers 31 courses and 4 certifications in English. The blog also revealed that new courses and certifications are in the pipeline.