Thriwe launches end-to-end digital dining platform - Thriwe Culinary

Delhi: Thriwe Consulting (“Thriwe”) has announced the launch of its latest loyalty offering, an end-to-end digital dining platform - Thriwe Culinary. 

Thriwe Culinary endeavours to provide long-term loyalty benefits with a diversified geographical presence. This program is a global, technically evolved and advanced version of dining as a category within loyalty solutions. 

The program will have fine dining options, quick service restaurants (QSR), and premium dining chains from India as well as across other countries. It seeks to further offer its clients a range of benefits from mass to affluent to privileged categories to suit various end-user demographics and cost economies of the client. The program also seeks to easily integrate quick payment solutions with the dining platforms.

For the banking sector, Thriwe Culinary facilitates bank identification number (BIN) blocking and milestone-based reward segmentation to offer curated privileges for specific cardholders. 

Speaking on the launch of Thriwe Culinary, Dhruv Verma, Founder and CEO, Thriwe, said, “At Thriwe, we have always endeavoured to be at the forefront of offering modern customer loyalty solutions via our various programs. Over the past few years, especially post-Covid-19, we have noticed dynamic shifts in the way consumers are using dining benefits. Today, customers are ordering in on weekdays and dining out on weekends. With increased access to diverse cuisines, which are influenced by social media, the demand for them has risen. Thriwe Culinary is now ready to offer its customers an easy and customized dining experience catering to their needs.”

“Our global merchant network helps us get merchant-funded and unique offers from across the globe. This advanced digitally integrated ecosystem extends our vision in the form of a loyalty tech innovation where we aspire to cultivate a global dining program known for its evolved and personalised service”, he further added.