LinkedIn to add puzzle based games for user engagement

Delhi: In a departure from its traditional focus on professional connections, LinkedIn is venturing into gaming territory. The platform is considering adding puzzle-based games such as Queens, Inference, and Crossclimb to keep users engaged. 

Screenshots of the upcoming games, currently being tested on the LinkedIn beta app, were shared by popular tipster Nima Owji (@nima_owji) on X. This sneak peek has sparked anticipation among users eager for more updates. 

LinkedIn has officially confirmed it! https://t.co/aRNAgKBSOX

— Nima Owji (@nima_owji) March 16, 2024

Media reports state that they are exploring the integration of puzzle-based games to add fun, deepen relationships, and stimulate conversations on the platform. However, no specific launch date has been announced yet. 

While Microsoft, LinkedIn's parent company, boasted a strong gaming portfolio with Xbox and Activision Blizzard, details about its role in LinkedIn's gaming project remain undisclosed. The move reflects the growing popularity and revenue potential of gaming, prompting non-gaming platforms like LinkedIn to explore gaming integration to boost user engagement. 

By embracing gaming, LinkedIn joins a trend of non-gaming platforms leveraging gamification to enrich user experiences.