My FM and Glucon D’s brand activity “Thakaan Gone, Energy On.” hydrates traffic police

New Delhi: My FM has executed a brand activity for Glucon D (Zydus Wellness) called, “Thakaan Gone, Energy On.” 

The initiative, which ran for 15 to 20 days, took place across Ahmedabad and covered 60+ crossroads.

As part of the campaign, glasses of Glucon D energy drink were served to traffic police personnel and passers-by.

The campaign recently won four Global Digital Marketing Awards - eest Tech for advertising, best API, best CSR/Cause marketing award and best digital marketing campaign.