Delhi: Inera has unveiled its latest campaign titled ‘Meri Mitti, Mera Yakeen’, featuring MS Dhoni. Eggfirst, the advertising agency crafted the campaign.
Ravi Banka, Founder and CEO, expressed his excitement and said, “Having created numerous impactful rural brand campaigns, this one stands out as it directly enhances the lives of farmers. Dhoni’s alignment with the brand, given his persona and popularity, brings unparalleled value.”