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Leo Burnett India wins 4 Specialist Agency of the Year at Abby 2024

FCB India won two Specialist Agency of the Year titles in the Design and Public Relations categories. Zee Entertainment emerged as Broadcaster of the Year

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BestMediaInfo Bureau
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Mumbai: Leo Burnett India clinched four Specialist Agency of the Year titles across Mobile, Direct, Digital and Technology categories on Thursday.

FCB India won two Specialist Agency of the Year titles in the Design and Public Relations categories. Zee Entertainment emerged as Broadcaster of the Year.

On Day 2 of the Goafest 2024, a total of 146 medals including 2 Grand Prix, 18 Gold, 56 Silver, and 70 Bronze Metals were awarded across Broadcaster, Public Relations, Design, Direct, Technology, Digital & Digital Craft and Mobile categories. There were 70 merits awarded in these categories. 

Mobile Specialist Agency of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

Leo Burnett India

-

1

1

1

-

3

18

redBus

-

-

1

1

-

2

10

Flipkart

-

1

-

-

-

1

8

Hardcastle Restaurants Pvt. Ltd.

-

1

-

-

-

1

8

Schbang

-

-

-

2

-

2

8

FCB GROUP INDIA

-

-

1

-

-

1

6

tgthr

-

-

1

-

-

1

6

Viacom18 Media Pvt. Ltd.

-

-

1

-

-

1

6

Bombay Design Centre Private Limited

-

-

-

1

-

1

4

Brown Button Private Limited

-

-

-

1

-

1

4

Eleve Media & Daily Digital

-

-

-

1

-

1

4

Imagine Marketing India Pvt Ltd

-

-

-

1

-

1

4

Laqshya Media Limited

-

-

-

-

1

-

1

Nash8

-

-

-

-

1

-

1

Grand Total

-

3

5

8

2

16

88

Technology Specialist Agency of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

Leo Burnett India

-

-

2

5

4

7

36

FCB GROUP INDIA

1

1

-

1

2

3

26

Hardcastle Restaurants Pvt. Ltd.

-

-

1

1

-

2

10

Interactive Avenues

-

-

1

1

-

2

10

redBus

-

-

-

2

-

2

8

Mullenlowe Lintas Group

-

1

-

-

-

1

8

Tribes Communication Pvt ltd

-

-

1

-

-

1

6

Flipkart

-

-

-

-

2

-

2

Blink Digital Pvt. Ltd.

-

-

-

-

1

-

1

ibs Fulcro

-

-

-

-

1

-

1

Krafton India

-

-

-

-

1

-

1

Grand Total

1

2

5

10

11

18

109

Direct Specialist Agency of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

Leo Burnett India

-

-

2

3

2

5

26

FCB GROUP INDIA

1

-

1

-

2

2

20

STAR India Pvt. Ltd.

-

1

-

-

-

1

8

Hardcastle Restaurants Pvt. Ltd.

-

-

1

-

-

1

6

tgthr

-

-

1

-

-

1

6

VML India

-

-

1

-

-

1

6

redBus

-

-

-

1

-

1

4

^atom network

-

-

-

1

-

1

4

Krafton India

-

-

-

1

1

1

5

famous Innovations

-

-

-

-

2

-

2

Havas Worldwide India

-

-

-

-

1

-

1

Interactive Avenues

-

-

-

-

1

-

1

Schbang

-

-

-

-

1

-

1

White Rivers Media

-

-

-

-

1

-

1

Grand Total

1

1

6

6

11

14

91

Digital Specialist Agency of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

Leo Burnett India

-

2

4

2

6

8

54

FCB GROUP INDIA

-

1

2

3

-

6

32

redBus

-

-

2

2

1

4

21

Ducktape Studios

-

1

-

1

-

2

12

Krafton India

-

-

1

1

-

2

10

White Rivers Media

-

-

1

1

-

2

10

Flipkart

-

1

-

-

1

1

9

Tribes Communication Pvt ltd

-

-

-

2

1

2

9

L&K Saatchi & Saatchi

-

-

-

2

-

2

8

VML India

-

-

-

1

4

1

8

Interactive Avenues

-

-

-

1

3

1

7

Grapes Digital Private Limited

-

-

1

-

-

1

6

Hardcastle Restaurants Pvt. Ltd.

-

-

1

-

-

1

6

Maitri Advertising Works

-

-

1

-

-

1

6

Sideways Consulting

-

-

1

-

-

1

6

famous Innovations

-

-

-

1

-

1

4

Grey Group

-

-

-

1

-

1

4

Imagine Marketing India Pvt Ltd

-

-

-

1

-

1

4

Mindshare

-

-

-

1

-

1

4

MTCH India Services Private Limited

-

-

-

1

-

1

4

People Interactive I Private Limited

-

-

-

1

-

1

4

Sociowash Media Pvt. Ltd.

-

-

-

1

-

1

4

ibs Fulcro

-

-

-

-

1

-

1

Manja Brand Works LLP

-

-

-

-

1

-

1

Social Panga - Higa Digital Pvt. Ltd.

-

-

-

-

1

-

1

Viacom18 Media Pvt. Ltd.

-

-

-

-

1

-

1

Grand Total

-

5

14

23

20

42

236

Design Specialist Agency of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

FCB GROUP INDIA

-

-

-

2

2

2

10

Brave

-

-

1

-

3

1

9

Creative Land Asia

-

-

1

-

-

1

6

EBBXFLO

-

-

1

-

-

1

6

famous Innovations

-

-

-

1

1

1

5

Tribes Communication Pvt ltd

-

-

-

1

-

1

4

AutumnWinter Communications and Design

-

-

-

-

2

-

2

Fundamental

-

-

-

-

1

-

1

Havas Worldwide India

-

-

-

-

1

-

1

Stark Communications

-

-

-

-

1

-

1

The Dallas Company

-

-

-

-

1

-

1

The Hindu Group

-

-

-

-

1

-

1

VML India

-

-

-

-

1

-

1

YouTube Creative Studio APAC

-

-

-

-

1

-

1

Grand Total

-

-

3

4

15

7

49

Public Relations Specialist Agency of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

FCB GROUP INDIA

1

3

-

1

4

27

Leo Burnett India

-

1

2

-

1

3

21

Tribes Communication Pvt ltd

-

-

1

1

-

2

10

Havas Worldwide India

-

-

1

-

3

1

9

Krafton India

-

1

-

-

-

1

8

Enormous

-

-

1

-

-

1

6

Hardcastle Restaurants Pvt. Ltd.

-

-

1

-

-

1

6

redBus

-

-

-

1

-

1

4

^atom network

-

-

-

1

-

1

4

Mullenlowe Lintas Group

-

-

-

1

-

1

4

Pixelfox

-

-

-

1

-

1

4

Communique Marketing Solutions Pvt Ltd

-

-

-

-

1

-

1

Digitas

-

-

-

-

1

-

1

Reckitt Benckiser (India)

-

-

-

-

1

-

1

Social Panga - Higa Digital Pvt. Ltd.

-

-

-

-

1

-

1

Grand Total

-

3

9

5

9

17

107

Broadcaster of the Year

Organization

Grand Prix

Gold

Silver

Bronze

Merit

Total Metals

Total Points

Zee Entertainment Enterprises Limited

-

2

10

6

-

18

100

ZEE Entertainment Enterprises Limited - ZEE Kannada

-

1

4

8

2

13

66

TV18 Broadcast Limited

-

1

-

-

-

1

8

Grand Total

-

4

14

14

2

32

174

"The best thing about our win is that we are not winning in one category, but across multiple categories ranging from direct to tech to mobile to digital, and it really shows the depth and variety of work Leo Burnett creates. We are designed to solve human problems for the biggest brands keeping culture at the center of our efforts." Rajdeepak Das CCO Publicis Groupe South Asia and Chairman Leo Burnett South Asia.

In perhaps the most transformational era our world has seen, it is amazing that Leo Burnett has won across multiple categories that are at the vanguard of transforming the business of creativity. Amitesh Rao, CEO, Leo Burnett South Asia.




FCB India Leo Burnett India Goafest 2024 Abby Awards 2024
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