GroupM promotes Ashwin Padmanabhan as COO, GroupM South Asia

New Delhi: GroupM announced the elevation of Ashwin Padmanabhan as Chief Operating Officer for South Asia.

Padmanabhan will now oversee a streamlined structure that brings together GroupM’s diversified key practices. This includes Influencer Marketing, Content, OOH offering and Nexus. Investments, Trading, Partnerships, Motion and Entertainment will continue to be part of his portfolio.

Before the elevation, Padmanabhan was the President of GroupM Investments, Trading, Partnerships, Motion and Entertainment.

Padmanabhan will continue to be based in Gurgaon and report to Prasanth Kumar, CEO – GroupM South Asia.

Prasanth Kumar, CEO – GroupM South Asia, said, “Ashwin’s deep understanding of client requirements and industry ecosystems and his proven track record ensures a seamless alliance across respective domains. He will continue to drive synergies across multiple practices emphasizing simplicity and consolidation to consistently deliver outstanding client work.”

Padmanabhan said, “Clients today are looking for bespoke operating strategies that help transform their businesses and GroupM has always been an architect of new approaches when it comes to its clients. I look forward to working with our teams to drive long-term success for brands, bringing effectiveness and optimization to our services that generate enduring impact.”