Delhi: D&AD has announced the names of 2024 Pencil winners. There are eight winners from India.
Altogether, India brought home one White, two Yellow and five Wood Pencils.
Ogilvy India has earned a Wood Pencil for Vi’s ‘Human Network Testing Network’ campaign in the Experiential / Community Activations category.
VML India’s #UnPlasticIndia campaign for the Times of India has brought home a Yellow Pencil in the Illustrations/Posters category. The same campaign has also won two Wood Pencils in the Illustration/Press and Graphic Design/Posters categories.
VML has won Wood Pencil too for Unipads’ ‘Blood Fertilizer’ campaign in the Impact/Local Solution category.
BBDO India has bagged a White Pencil for 'See the Signs of Silent Separation,' an extension of Ariel’s #ShareTheLoad campaign in the Sustained Impact/Campaign Communications category.
The Mumbai-based design studio, Ek Type has won a Yellow Pencil for its 'Nithya Ranjana' project, created for Murali K Prahalad, in the Type Design & Lettering/Single Typeface category. The design studio has also earned a Wood Pencil for Google’s Honk workpiece in the Type Design & Lettering/Variable Font Category.
Altogether 642 Pencils were given out.
The total number of Pencils awarded for the D&AD Awards 2024 by level:
- Black: 4 Pencils awarded
- White: 4 Pencils awarded
- Yellow: 66 Pencils awarded
- Graphite: 180 Pencils awarded
- Wood: 391 Pencils awarded
- Future Impact: 7 Pencils
Companies of the Year:
- VML New York: Advertising Agency of the Year
- Raw Materials: Design Agency of the Year
- DIVISION: Production Company of the Year
- AB InBev: Client of the Year
- Serviceplan: Independent Network of the Year
- Ogilvy: Network of the Year
- Jessica Walsh: Recipient of the President’s Award
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