Abbys 2024: Famous Innovations becomes the most awarded independent agency

The agency brought home a Grand Prix in Outdoor and was the 4th most awarded agency overall at the Creative Abbys

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Famous Innovations bags Grand Prix
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New Delhi: The Goafest Abby One Show Awards 2024 awarded metals among the 3500+ entries. Famous Innovations won a Grand Prix in Outdoor for their work for Mumbai Police, along with a few other metals.

According to the company, this made them the most awarded independent agency and the 4th most awarded overall at the Creative Abby’s.

Speaking on the win, Mithila Saraf, CEO, Famous Innovations, said, “As an independent agency, every penny spent on award shows is worth 10x of what the same would mean to a network. There is no global tally, no mandate to win awards, not even fancy case studies, just our own sheer passion to be part of a celebration of creativity. We can probably spend and enter about 1/10th of what the largest network can do. So to be able to perform, without playing the numbers game, that’s what makes this win truly meaningful.”