Hyundai Motor India flaunts diverse product lineup in #IndiaDrivesHyundai

New Delhi: Hyundai Motor India (HMIL) launched its new brand campaign, ‘I Choose Hyundai.’ This multi-product campaign highlights Hyundai’s product lineup under the narrative #IndiaDrivesHyundai.

The TVC is presented in six regional languages: Bengali, Kannada, Malayalam, Marathi, Tamil, and Telugu.

Speaking about the campaign, Tarun Garg, COO, Hyundai Motor India, said, “Our latest campaign, ‘I Choose Hyundai’, exemplifies HMIL’s unwavering commitment to curating innovative, customer-centric marketing initiatives. Showcasing our entire product line, this campaign will help us connect with our target audience in a more meaningful way, driving brand awareness. With a customer-first approach, the ‘I Choose Hyundai’ campaign highlights the wide range of Hyundai products suitable for a diverse set of customers, making every drive an enjoyable journey. It underscores that Hyundai products meet every aspect of choice, providing not just quality and reliability, but also the peace of mind that comes with driving a trusted brand. Through this campaign, we aim to strengthen our connection with existing customers and forge new bonds with a wider audience, enriching their ownership journey.” 

The TVC features various age groups and situations, demonstrating that whether it's a hatchback, sedan, EV, or SUV, there is a Hyundai product for everyone.