Spikes Asia has revealed the winners for the 2024 edition.
India brought home four Grand Prix and three Gold Spikes this year.
India earned a total of 29 metals at Spikes Asia this year.
FCB India has won a Grand Prix for Stir’s ‘Untangling the politics of hair’ in the design category.
Leo Burnett India bagged a Grand Prix in the Creative Data category for the campaign Lay’s Smart Farm.
Ogilvy India brought home a Grand Prix in the music category for the ‘Megh Santoor’ campaign created for Brooke Bond.
VML India got a Grand Prix for ‘Seal Alarm’ campaign created for The Times of India in the Print and Publishing category.
BBDO India brought home a Gold Spike for Ariel’s See the signs of ‘Silent Separation’ #ShareTheLoad in the Creative Strategy category.
VML Mumbai won a Gold Spike for Exide’s ‘The Moving Canvas’ in the Film Craft category.
There were no winners in the digital craft, integrated, social and influencer, radio, entertainment, gaming, film, Glass and Grand Prix for Good categories.
Here’s the full list of the winners from India.
Creative Data
Leo Burnett India bagged a Grand Prix in this category for the campaign Lay’s Smart Farm.
Music
Ogilvy India brought home a Grand Prix in the category for the ‘Megh Santoor’ campaign created for Brooke Bond.
Creative Commerce
DDB Mudra is the only entrant in this category from India to win an award. It earned a Silver Spike for McDonald India’s ‘EatEqual Colours’ in the Corporate Purpose and Social Responsibility.
Direct
The single award winner from India in this category is Leo Burnett. It won a Silver metal for Lay’s Smart Farm campaign.
Healthcare
Brand David Communication got a Bronze Spike for Colgate’s ‘The Sweet Truth’ campaign.
Innovation
In the Innovation category, Leo Burnett fetched a Silver Spike for Lay’s Smart Farm campaign.
Outdoor
Ogilvy India got a Silver Spike for the ‘Megh Santoor’ campaign done for Brooke Bond.
PR
Lowe Lintas Mumbai earned a Bronze Spike for the ‘Gift of Ganga’ campaign created for Lifebuoy.
Print and Publishing
VML India got a Grand Prix for ‘Seal Alarm’ campaign created for The Times of India.
Brand Experience and Activation
India brought home one silver and four Bronze Spikes in this category.
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Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Bronze Spike
|
BBDO India
|
Total Sports and Fitness Hotel
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Total Sports and Fitness
|
Guerrilla marketing and stunts
|
|
Bronze Spike
|
Dentsu Creative
|
The Everything Book
|
Vedantu
|
Experience Transformation
|
|
Bronze Spike
|
Dentsu Creative
|
The Everything Book
|
Vedantu
|
Single Market Campaign
|
|
Bronze Spike
|
Dentsu Creative
|
Suraksha ka Teeka
|
Mortein
|
Cultural Insights
|
|
Silver Spike
|
DDB Mudra
|
Words of Pride
|
Disney Star
|
Corporate Purpose and Social Responsibility
|
Media
|
Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Gold Spike
|
Ogilvy India
|
Vi Human Network Testing Network
|
Vodafone Idea
|
Innovative Use of Influencers
|
|
Bronze Spike
|
Leo Burnett
|
Ikea Skip ads that save time
|
Ikea
|
Use of Digital Platforms
|
|
Bronze Spike
|
DDB Mudra
|
Words of Pride
|
Disney Star
|
Cultural Insight
|
|
Bronze Spike
|
Leo Burnett
|
Ikea Desktop ads
|
Ikea
|
Breakthrough on a budget
|
Creative Strategy
There are three winners in this category from India.
|
Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Gold Spike
|
BBDO India
|
See the signs of ‘silent separation’ #ShareTheLoad
|
Ariel
|
Long-term Strategy
|
|
Bronze
|
DDB Mudra
|
EatEqual Colours
|
McDonald India
|
Corporate Purpose and Social Responsibility
|
|
Bronze
|
BBDO India
|
See the signs of ‘silent separation’ #ShareTheLoad
|
Ariel
|
Brave Brand
|
Creative Effectiveness
Ogilvy India and BBDO India brought home two Bronze Spikes in this category.
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Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Bronze Spike
|
Ogilvy India
|
Shahrukh Khan - My Ad
|
Cadbury Celebrations
|
Single Market
|
|
Bronze Spike
|
BBDO India
|
See Equal #ShareTheLoad
|
Ariel
|
Sustain Success
|
Design
There are two winners from India in this category.
|
Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Grand Prix
|
FCB India
|
Untangling the politics of hair
|
Stir
|
Posters
|
|
Bronze Spike
|
VML Mumbai/Wunderman Mumbai
|
#UnplasticMumbai
|
The Times of India
|
Posters
|
Film Craft
India brought home a Gold and Bronze Spike in this category.
|
Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Gold Spike
|
VML Mumbai
|
The Moving Canvas
|
Exide
|
Sound Design
|
|
Bronze Spike
|
Good Morning Films Mumbai
|
WPL - Tera Naam
|
JioCinema & Sports18
|
Use of Original Music
|
Industry Craft
Ogilvy India and VML are the two winners from India in this category.
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Metal
|
Entrant
|
Title
|
Brand
|
Subcategory
|
|
Silver Spike
|
Ogilvy India
|
Megh Santoor
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Brooke Bond
|
Art Direction: Outdoor
|
|
Bronze Spike
|
VML India
|
Seal Alarm
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The Times of India
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Illustration: Print and publishing
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