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HyFun Foods unveils new brand identity, logo and brand mascot

HyFun Foods' new mascot Funzy, aims to represent HyFun Foods' new communication strategy

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BestMediaInfo Bureau
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HyFun Foods unveils new brand identity, logo and brand mascot

HyFun Foods has introduced a new logo. The new logo features two smiles — one green, one blue — aiming to represent the relationship between the brand's farmers and satisfied consumers.

Adding a purple hue to the logo aims to underscore the brand's dedication to delivering premium-quality products.

"We're thrilled to unveil our new logo, which embodies the spirit of HyFun Foods — joyful, innovative, and committed to quality," said Haresh Karamchandani, Managing Director and CEO of HyFun Foods. "With this rebranding, we're not only celebrating our past achievements but also setting the stage for an exciting future filled with convenient food, delicious flavours, and a robust range of frozen food products."

In addition to the new logo, HyFun Foods has introduced Funzy, its mascot. With its infectious energy and playful charm, Funzy aims to represent HyFun Foods' new communication strategy.

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logo new brand identity brand mascot HyFun Foods Funzy Haresh Karamchandani
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