BlackZone Mobiles has announced its alliance with the Indian Bollywood actress, Mouni Roy, who will represent –Blackzone’s feature phones and smartwatches categories as its brand ambassador. This partnership aims to enhance BlackZone's market presence.
Roy will play a pivotal role in BlackZone's advertising campaigns, branding endeavours, and social media activities over the coming year.
Karan Thukral, Chairman of BlackZone Mobiles, stated, "It is with great pride that we announce our collaboration with Bollywood Icon Mouni Roy, an actor par excellence of today’s times. Ms. Roy's vibrant personality and influential social media footprint are perfectly aligned with our mission to forge a deeper connection with audiences across India. Her grace and sophistication perfectly encapsulate our brand ethos.”
Kannav Thukral, Managing Director of BlackZone Mobiles, remarked, “Our commitment to excellence is reflected in our sleek designs and the advanced features of our products. Each BlackZone product stands out for its uniqueness. As a 'Make in India' advocate, we are focused on creating exceptional mobile devices that combine superior quality with affordability, ranging from our budget-friendly 4G feature phones to our stylish and practical smartwatches, all of which showcase the pinnacle of Indian manufacturing prowess.”
Roy shared, “BlackZone is more than just a brand to me; it epitomizes style itself. Each mobile offers an array of vibrant colours, and features distinctive characteristic