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24th edition of FICCI Frames to be held from March 5-7

The release of the FICCI-EY Report will happen during the inaugural session of FICCI Frames

The 24th edition of FICCI Frames is going to be held from March 5-7, 2024, at The Westin, Powai Lake in Mumbai. Several personalities from the media and entertainment sector, including Rani Mukherjee and Turkish actress Hande Ercel, will attend the event, which aims to offer a myriad of opportunities for industry professionals.

The release of the FICCI-EY Report will happen during the inaugural session of FICCI Frames. The report is a comprehensive roadmap navigating the intricacies and seizing the boundless opportunities ahead, particularly within India's media and entertainment sectors.

The theme of FICCI Frames 2024 is ‘RRR: Reflections, Realities, and Road Ahead’, which will set the stage for discussions and explorations into the evolving landscape of the media and entertainment sector.

The agenda for FICCI Frames encompasses a range of sessions exploring industry trends and technologies like AI. Additionally, officials from states like Gujarat, Maharashtra, Delhi, Assam, Telangana and Jharkhand, along with representatives from the Ministry of Information and Broadcasting will be participating in the event.

SK Pathak, Secretary General, FICCI, will be present along with Kevin Vaz, Chair, FICCI Media and Entertainment Committee and CEO of Viacom 18 Media.

The three-day event will also see in attendance Arjun Nohwar, Warner Bros Discovery; Ajay Bijli, Managing Director, Pvr Inox; Apoorva Mehta, CEO, Dharma Productions, Ekta Kapoor, Film Producer; Akshaye Widhani, CEO, Yashraj Films; Sushant Sreeram, Country Director, Prime Video India; Monika Shergill, Vice President, Content, Netflix India; Sandhya Devanathan, VP and MD, Meta, India, Danish Khan, Business Head of SonyLiv and Studio Next, author Amish Tripathi; Irina Ghose, Managing Director, Microsoft, and filmmakers Anand L Rai, Hansal Mehta, Anubhav Sinha, along with the duo Raj and D K.

Frames 2024 aims  to also have a content market, where aspiring filmmakers can network and pitch their scripts to producers.  


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