ACwO, a dynamic D2C audio brand, has announced the launch of India’s first dual sharing wireless TWS enabled with wireless charging, DwOTS Fire.
With DwOTS Fire, ACwO promotes versatility, togetherness, and shared experiences through sound, a device that resonates with the ad campaign 'Share the Bud, Share the Love.’ The campaign features National Football Team captain and brand ambassador Sunil Chhetri.
DwOTS Fire allows users to connect both in-ear and half-in-ear buds individually. Whether one prefers the full immersion of in-ear buds or the casual ease of half-in-ear buds, DwOTS Fire adapts to needs. It is equipped with a total of six dedicated equaliser modes, namely music, theatre, balanced in half-in-ear buds, and gaming, theatre, balanced in in-ear buds, delivering an immersive audio experience tailored to individual preferences and activities.
The emotive ad film featuring Chhetri showcases the product's unique proposition while emphasising TWS's ability to connect people through shared audio experiences.
Chhetri said, “When I first saw the product, I was impressed to say the least. The DwOTS Fire is a game-changer, one that is a mix of a revolutionary idea and great audio quality. It is a testament to ACwO’s push for innovation and I’m certain the product will be well-received by everyone.”