Smartphone brand Tecno appoints Deepika Padukone as brand ambassador

Tecno, the smartphone brand, announced Deepika Padukone as its brand ambassador.

The brand said that Deepika's fashion-forward personality blends seamlessly with the stylish innovations TECNO brings to users.

The association will extend across all brand and product launches throughout the year.

Padukone said “I’m excited to join Tecno, a brand synonymous with innovation and stylish smartphones. Tecno's lifestyle-tailored approach seamlessly blends innovation, style, design, and accessibility, resonating with the spirit of the new generation. I look forward to this partnership and the exciting opportunities that lie ahead.”

Arijeet Talapatra, CEO, Tecno Mobile, said, "We are thrilled to announce Deepika Padukone as TECNO's brand ambassador. Deepika's charisma, coupled with TECNO's innovation focus, creates a powerful synergy that will strengthen our brand perception and resonate with younger audiences. Beyond being a smartphone brand, TECNO aspires to be a lifestyle companion. We anticipate the association will enhance our brand image and engage a diverse audience, fostering our pursuit of excellence and 'Stop at Nothing' brand philosophy. With Deepika, we look forward to a year of ground-breaking launches, captivating campaigns, and a partnership reflecting the essence of TECNO – where technology meets style to redefine the smartphone experience.”

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