5W1H unveils marketing campaign for Shott's new Pune outlet with drone and CGI videos

5W1H, a creative and media advertising agency, has recently launched the marketing campaign for Shott’s newest outlet in Pune, Koregaon Park.

5W1H conducted a 2 week-long pre and post-launch strategy. As part of the marketing activities, there were parties tailored for mom-vloggers, influencers, and corporate gatherings.

They also leveraged digital media to do a sneak peek of Shott Pune’s offerings. A drone video was filmed and released during its launch. The live-action drone video captured all the aspects of the outlet and highlighted the complete premium experience which includes Spark Tech Bowling, Arcade Games, VR Gaming, Exclusive Banquet Halls, and Restaurant.

Smeet Shah, COO, Shott said, “We are thrilled to introduce Shott to Pune, a city known for its vibrant culture and appreciation for entertainment. Shott Pune is not just an amusement center; it's a destination where technology meets recreation, creating an unparalleled immersive experience like no other. We are confident that Shott Pune will set new benchmarks in the premium entertainment segment and become the go-to destination for those seeking a blend of excitement, luxury, and culinary delights."

Kunal Luhar, Co-Founder and Chief Business Officer, 5W1H, said, “The expansion of Shott to Pune is not just a business move; it is a strategic endeavor to create a lasting impact. Beyond the initial marketing activities, our focus is on building enduring connections, building partnerships, and contributing to business growth as Shott ventures into the dynamic Pune market. We are excited about the opportunities ahead, and our focus is not only to launch Shott in Pune but also to establish a significant presence in the Pune entertainment and gaming industry”.

Aakash Chatterjee, Co-Founder and Chief Creative Officer, 5W1H, said, “We are thrilled to be a part of the journey as Shott expands its horizons to Pune. 5W1H is not just about marketing and crafting campaigns, it is about curating experiences and a narrative that unfolds, captivating hearts to redefine entertainment experiences. We are excited for the next phase of the activities.”

Drone video -

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A post shared by SHOTT India (@shottindia)

CGI Video-

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A post shared by SHOTT India (@shottindia)

Team Credits:

For Shott,

Souptik Chatterjee (Head - Marketing)

Rutuja Patil (Manager - Marketing)

For 5W1H,

Ayushi Jhunjhunwala (AVP - Operations)

Siddhesh Jadhav (Sr. Creative Director - Art & Production)

Prathamesh Awalegaonkar (Manager - Operations)

Ayush Srivastava (Associate Manager - Operations)

Vaibhav Kulkarni (Director - Post Production)

Nirmit Uchil (Associate Creative Director - Art & Production)

Gaurav Gurav (Associate Art Director - Art)

Gladwyn Dsouza (Associate Director - Post Production)

Prajakta Achalkar (Sr. Visualiser - Art)

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