PriyaGold enters D2C space with launch of its website

PriyaGold has introduced its all-new Direct-to-Consumer (D2C) website, which went live on November 23, 2023.

The PriyaGold D2C website has been meticulously designed to provide a wide variety of choices and an array of different combos, all at highly competitive prices.

In a statement, PriyaGold said its platform offers various products, including chocolates, biscuits, and gift hampers, to cater to diverse customer preferences and budgets.

Mannas Agarwwal, Director, PriyaGold, said, "The PriyaGold D2C website serves as a testament to our dedication to offering products of excellent quality at an affordable price, all while maintaining our unique selling proposition (USP). As a third-generation entrepreneur, we have painstakingly crafted the website to ensure a seamless shopping experience while staying in step with the ever-evolving world of technology. Our D2C website embodies our commitment to quality and affordability, offering combo deals, discounts, and free gifts. What sets us apart is the power of personalisation – customers can select their favourite products in our offers, ensuring a tailored experience. From coffee and tea lovers to festival-themed hampers, we have a range of choices.”

“As we evolve with changing market demands, our brand ambassador, Kiara Advani, joins us to introduce exciting new offers. Notably, Kiara's favourite biscuits are now available in a beautifully packaged box. We've encapsulated this initiative with our new D2C tagline, 'Haq se Maango, ab ghar baithe baithe,' promising the ease of doorstep snacking with a touch of excitement," he added.

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