Big Trunk Communications secures social mandate for Aadhar Housing Finance

BigTrunk Communications has secured the social mandate for Aadhar Housing Finance.

The integrated digital marketing agency will now work towards delivering innovative strategies for elevating the digital footprint of Aadhar Housing Finance.

Rishi Anand, MD and CEO, Aadhar Housing Finance, said, "At Aadhar, we are committed to providing loans to home buyers from the Economically Weaker and Low-Income groups of society. Through our brand message of ‘Ghar Banega, Toh Desh Banega,’ we are poised to make a lasting impact on our customers. With BigTrunk Communications as our partner, we look forward to leveraging cutting-edge digital strategies to amplify this message, thus strengthening our position in the housing finance industry.”

Bharat Subramaniam said, "Being a digital media partner for Aadhar Housing Finance for the last couple of years, we are now thrilled to extend this partnership further by adding the social leg with this digital mandate. This association represents a unique opportunity to utilise our digital marketing prowess to amplify the core message of our partner with an ideal media mix to reach the intended target audience. We are committed to delivering innovative, data-driven and tailored digital marketing solutions that will enhance the company's digital presence.”

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