AVOW unveils Dynamic Preloads Guide

AVOW has introduced its latest resource- The Dynamic Preloads Guide.

It offers a comprehensive overview of the subject, tailored specifically for the mobile gaming vertical. This guide is poised to transform user acquisition for gaming developers, providing them with an unparalleled tool to navigate the fiercely competitive and highly lucrative mobile gaming industry.

Ashwin Shekhar, Co-Founder and CRO, AVOW, said, “The Dynamic Preloads Guide offers invaluable insights into this continuously growing sector. At an average 1000% increase in installs, our gaming clients have seen first hand just how effective Dynamic Preloads are. For mobile game developers everywhere looking to replicate that success, this guide is not to be missed”

Bono Wu, Global Head of Channel Partnerships, Xiaomi, said, “In an era where data drives decisions, imagine the power of knowing that your app begins its journey not in the background, but as a frontliner. That's the promise Dynamic Preloads delivers to marketers”.

Key highlights of the Dynamic Preloads Guide include:

Optimised for Success: This guide is meticulously designed to address the unique challenges and opportunities within the mobile gaming vertical. It offers expert advice on utilising dynamic preloads, a powerful tool that enhances user acquisition strategies and gives developers an edge in the fiercely competitive gaming market

An Array of Advantages: Developers will discover how dynamic preloads operate on a cost-per-install (CPI) model, providing flexibility in pricing. As a result, they only pay for actual installations. On top of this, developers can enjoy a host of other benefits that traditional mobile marketing channels just can’t match

Mobile Gaming is the Future of OEMs: Developers will be able to dive into how mobile OEMs are taking mobile gaming seriously, and learn about how they have become an ineluctable feature  in this vertical

Data is King and Queen: Features a curated set of data that reveals mobile gamers’ attitudes to a variety of things, including mobile game design, mobile game advertising, and in-app game purchases

Shekhar further added, “This initiative follows AVOW's mission to educate mobile marketers about the vast opportunities and benefits of adding mobile OEMs to the mobile marketing mix. It also builds on the success of AVOW’s Mobile OEM Guide, launched in August this year”.

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