Rediffusion appoints Fumio Oshima as group chairperson

Fumio Oshima, a Dentsu veteran, who headed global operations at Dentsu Inc in the mid to late 1990s and early 2000s as Executive Vice-President and Senior Managing Director, and was Director on the Global Board of Publicis for over a decade was named Group Chairman of Rediffusion.

The Rediffusion Board met in Tokyo and unanimously approved the appointment of Oshima.

A management graduate from the US, Oshima joined Dentsu Inc in 1965 in Tokyo. He went onto handle a large number of prestigious Japanese and non-Japanese clients over the years including Nestle, Coca Cola and Phillip Morris. He spent nearly a decade based out of Düsseldorf, Germany in the mid 80s developing Dentsu’s business in Europe.

Oshima was responsible for launching Dentsu in India in 2003. He is also credited for building Dentsu’s towering presence in China.

Sandeep Goyal, Chairman and MD of Rediffusion, said, “Oshima sama is a true global advertising leader. He has championed many global brands and conquered many global geographies over the years. Having him as Group Chairman of Rediffusion is an honour and privilege for us.”

Oshima said, “I am humbled to be invited back to be associated with Rediffusion after nearly two decades - I served on the Board of the agency for many years. Rediffusion is one of India’s best known agencies and I have known both Diwan Arun Nanda and Sandeep Goyal for nearly 30 years now and have closely followed the success of both Rediffusion and Everest.”

Tanya Goyal, Executive Director, said, “Oshima’s sage advice in expanding Rediffusion will be invaluable. His stature and outreach is unparalleled amongst global advertising leaders. Oshima sama will mentor our agencies to greater growth,”

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