Comic and Webtoon app 'Toonsutra' now live on Android and iOS

Toonsutra has launched a webtoon app that can be accessed and enjoyed by all Indian Android and iOS users.

Through the Toonsutra app, comic fans can consume some of the global and local comic content and stories in Hindi, Tamil, Telegu and English languages in easy-to-read vertical scroll format optimised for mobile.

Content in Bengali, Marathi, Malayalam and Kannada will also be available soon. Breaking the mold of traditional comic reading, Toonsutra provides readers comics in bite-sized episode.

Sharad Devarajan, Co-Founder and CEO, Graphic India, said, “Toonsutra plans to spark a new wave of pop-culture entertainment across India connecting millions and building the largest community of fandom across comics, webtoons, animation, genre and fiction. Just as we saw with the streaming video revolution, India’s entertainment audience is excited to experience and experiment with a wide variety of the best content from across the world, and also groundbreaking local originals from homegrown creators. Comics and webtoons are the next big visual storytelling medium for the country and Toonsutra is bringing the highest quality comic stories by the greatest global creators to India’s vernacular languages for the first time.”

The app will offer episodes from different genres including fantasy, romance, mythology, superhero, sci-fi, action and more.

Toonsutra’s new storytelling home will showcase the highest quality web-toon and comic stories from top Indian and global creators, including stories from Stan Lee, Grant Morrison, Ryan Pagelow, Shekhar Kapur, Jeevan J. Kang, Mounica Tata, Rohan Chakravarty, Alicia Souza.

 The platform will also promote emerging rising star creators from across India giving them a home to tell their stories.

“The webtoon mobile comic space has taken off globally and is projected to exceed US$60 Billion a year by 2030. India’s massive 700 million youth market is looking for new, engaging, snackable, high-quality experiences. Toonsutra’s web-toon bite-sized format will appeal to how this young consumer who consumes entertainment very differently today. A convenient vertical scroll is native to where everyone is on their phones 24x7!”, said Vishal Anand who recently joined as Toonsutra’s Co-Founder and Chief Operating Officer.

“With India’s media and entertainment market expected to grow from $23 billion to $100 billion by 2030, we believe web-toon comics are perfectly positioned to be one of the largest accelerants for that growth,” he added.

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