Canva celebrates 10th anniversary with launch of Magic Studio

Canva celebrated 10 years with the launch of Canva’s Magic Studio.

Magic Studio is the world’s most comprehensive AI-design platform empowering individuals, teams and organisations to boost their creativity, supercharge their productivity and scale their brands.

Melanie  Perkins, Co-founder and CEO, Canva, said, “A decade ago, Canva set out to empower the world to design by simplifying a complex and fragmented design ecosystem. As we go into the next decade of our journey, we’re incredibly excited to be taking a massive leap forward with the launch of Magic Studio – the first all-in-one suite of  design AI tools created to supercharge the way teams create and scale visual content.”

“With a focus on making complex things simple, Magic Studio has been built for the 99% of the world without complex design training. This launch marks the start of an exciting new chapter as we double down on empowering over 150 million individuals and  thousands of businesses to unlock their creativity and achieve their goals,” he added.

Magic Studio – The AI Design Platform for the Other 99%

The rapid advancement of artificial intelligence presents an opportunity for individuals and organisations to realise their innate creative potential. Despite an onslaught of new tools, AI-powered design remains geared towards design professionals and exists in a highly complex and fragmented market, limiting the incredible potential of this technology for the 99% of workers who need to create more content than ever without advanced design skills.

Magic Studio offers the following and more:

Magic Switch: An industry-first offering that instantly converts designs into a range of formats with one click. Turn a presentation into an executive summary or create a blog post from a whiteboard of ideas, plus, translate it into various languages in the process.

Magic Media (text to image and text to video functionality): Turn text into photos and, with its latest update, explore a wide range of new style options for any result.  Or, create videos from an image or text using Gen-2, a video generation AI model by Runway.

Magic Design: Turn a prompt or your own media into captivating and fully designed videos,  presentations and more. Speed up the creation process by simply entering your idea,  selecting colour schemes and watching complete designs come to life ready to be shared or further customised to your liking.

Brand Voice: Canva’s Magic Write copywriting assistant has been supercharged with brand voice. It’s easier than ever to write in your brand’s tone of voice in any design or document.  Simply add guidelines to your Brand Kit to generate on-brand content every time.

Magic Morph: Turn your design from ordinary to extraordinary by instantly transforming words and shapes into new colours, textures, patterns and styles with a simple prompt.

Magic Grab: A whole new way to reimagine your images. Magic Grab can select and separate any subject in your photo so that you can edit, reposition, or resize it. 

Magic Expand: Perfect photos after they’ve been taken. Magic Expand can save zoomed-in images or turn a vertical shot horizontal by recovering whatever's outside the frame.

AI Apps on Canva: The Canva Apps Marketplace puts the best AI-powered design and productivity tools on the market all in one place. Now with access to world-leading AI  including Dall-E, Imagen by Google Cloud, MurfAI, Soundraw and more.

In addition to Magic Studio, Canva also launched Canva Shield, an enterprise-grade collection of safety and privacy controls.

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