Big FM announced the launch of its latest show ‘Abhishapt’.
The concept of ASMR redefines the art of audio entertainment, immersing listeners in a world of pure sonic triggers that include secrets, scratching, and chopping sounds.
The sounds are amplified to provide an unparalleled, up-close auditory adventure that goes beyond the boundaries of conventional storytelling.
'Abhishapt' unfolds as a series of 6 fictional horror tales, with each episode running for 10-12 minutes.
Sunil Kumaran, COO, Big FM said, "In an age where innovative audio experiences are highly sought after, we at BIG FM, are dedicated to curating a new and immersive experience for our listeners. With 'Abhishapt,' we recognie the underutilised potential of ASMR technology in the radio industry. As pioneers in storytelling and the added element of the horror genre, we are excited to introduce a unique confluence that represents our commitment to delivering content that deeply engages our audience. The show seamlessly blends the allure of ASMR with the intrigue of horror narratives, offering a captivating and immersive journey that transcends traditional storytelling.”