The Minimalist secures creative mandate for Movin Express

The Minimalist has secured creative mandate for Movin Express.

As part of the mandate, The Minimalist is offering Movin a wide range of creative communication services, including managing social media channels, brand campaigns, ORM and internal communications.

Sahil Vaidya, Co-founder, The Minimalist, said, "Our team is thrilled to work with a brand that has the potential to steer a revolution in the logistics segment. We are excited about doing some inventive work in the coming years in order to build a new-age logistics brand in the country.”

Sudipto Roy, Vice-President, Movin, said, “Creating corridors of opportunity, innovation, and excellence has always been at the heart of our brand's mission, and we are thrilled to partner with The Minimalist as they share similar values. Their team's creative-tech experts promise to ignite thought-provoking brand communication and campaigns that will surely leave a lasting impact. We are particularly excited about their unique AI-driven strategies. Together, we look forward to expanding Movin to Indian audiences in an innovative way."

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