Shailesh Gupta, Wholetime Director, Jagran Prakashan Ltd. and Shashank Srivastava, Senior Executive Director – Sales & Marketing, Maruti Suzuki India Ltd., were on Tuesday unanimously elected as MRUCI’s Chairman and Vice Chairman, respectively.
The announcement was made at MRUCI’s Board meeting which was held shortly after its AGM.
Gupta takes over the mantle from Shashidhar Sinha, CEO, Mediabrands India, who served as MRUCI’s Chairman for two consecutive terms i.e. from 2021-2022 and 2022-2023.
While handing over the mantle, Sinha stated, “I am happy that IRS is being revived after a gap because of Covid”
Gupta in his vote of thanks stated, “I’d like to thank Mr. Shashi Sinha for leading MRUCI and taking several strides forward in reviving the IRS. It will be my endeavour to help create a robust 3rdparty research that helps all constituents and collectively takes the industry forward.”
The MRUCI appointed two new members to the Board of Governors:
1. Rajeev Beotra, Executive Director, HT Media Ltd.
2. Anupriya Acharya, CEO, South Asia, Publicis Groupe
Over the last 25 years, Gupta has provided a new dimension to Jagran’s marketing strategy, and has been at the heart of driving transformational change at the Jagran group. He’s also hold positions as Director, Music Broadcast Limited, and Director, Midday Infomedia Ltd.
Gupta is associated with several industry bodies in media.
President of the Indian Newspaper Society (INS), 201920.
Elected as the youngest member of the Managing Committee of the Audit Bureau of Circulation for the year 2004-05
Chairman, Audit Bureau of Circulation (ABC), 201213
Vice Chairman of Media Research User’s Council (MRUC), Sep 2021. MRUC is one of the most prominent media research bodies in India formed with the sole purpose of organizing accurate, timely and efficient media research in the country, across all forms of media.
Nominated by the Indian Newspaper Society to the board of the World Association of Newspapers, Paris.
He has also been conferred with the “Most Talented CMO of India” by the World Marketing Congress in 2014, awarded the “Youngest Entrepreneur Of The Year” by Rotary Club, India, and was the recipient of the “Excellence Award for Communication and Mass Entertainment” By Merchants’ Chamber of U.P.
Srivastava, Senior Executive Officer at Maruti Suzuki, is a business leader par excellence and is widely recognized as one of the most influential marketeers in India, having led and steered the Marketing & Sales function at Maruti Suzuki through its most challenging phases of covid pandemic and supply chain disruption.
In a career spanning more than 3 decades at Maruti Suzuki, Srivastava has worked in both domestic and international marketing, and has witnessed the evolution of Indian automotive industry from its nascent days to today’s hyper competitive phase.
An alumnus of the prestigious IIM Ahmedabad, in his current role, he is transforming Marketing & Sales function at Maruti Suzuki, and preparing it for the disruptive mobility ecosystem ahead. His digital transformation initiatives include making MSIL the 1st automotive OEM globally to take vehicle bookings on Metaverse.
He is a member of various industry bodies such as:
* CII National Committee on Marketing
* Advertising Standard Council of India (ASCI)
* Indian Society of Advertisers (ISA)
* Audit Bureau of Circulation (ABC)
* Broadcast Audience Research Council (BARC)
* Media Research Users Council India (MRUCI)
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