Tbo.com partners with WebEngage to deliver personalised services to customers

Tbo.com has announced a strategic partnership with WebEngage for digital transformation.

Tbo said it will harness WebEngage’s cutting-edge automation and AI-ML tools, journey designers, and personalisation engines to empower travel agents to serve their customers effectively. 

Gaurav Bhatnagar, Co-Founder and Managing Director, Tbo.com, said, “Travel distribution platforms such as ours are ripe for technological adoption aimed at higher conversions and insights-led engagement. A marketing-automation innovator of WebEngage’s calibre as a solutions provider complements the scale of our operations and aspirations. The partnership will enable us to deliver personalised services to our agents and partners and, through them, a multitude of travellers across the globe.”

Avlesh Singh, Co-Founder and CEO, WebEngage, said “Business-facing companies must engage like they are directly dealing with customers. “The next phase of B2B growth will hinge on superior customer experiences. Therefore, in tourism distribution, a unified view of agents, dynamic segmentation, and the ability to automate and orchestrate cross-channel communications at scale will constitute a competitive edge. Our partnership with Tbo is built on that objective.”

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