Hindware appoints Arunima Yadav as VP and Head of Marketing

Hindware announced the appointment of Arunima Yadav as the new VP and Head of Marketing.

In this role, Yadav will lead a team of marketing professionals, driving the company's marketing strategies and initiatives to reach broader audiences.

Her focus will be on creating campaigns that resonate with customers, bolstering Hindware brand identity, and maintaining the company's position as a frontrunner in the bathware market, said the company.

With a career spanning over 20 years, she held various leadership roles at companies such as Havells India, Whirlpool of India, SpiceJet Airlines, and others.

Sudhanshu Pokhriyal, CEO Bath and Tiles, Hindware Limited, said, "I am happy to welcome Arunima as the Head of Marketing for our Bathware and Tiles business. Her proven track record and deep understanding of consumer behaviour will be instrumental in enhancing our brand presence and customer engagement. I am confident that under her leadership, we will further strengthen our marketing efforts and deliver exceptional experience to our customers.”

Yadav said, "I am excited to become a part of Hindware, a renowned brand that has dominated and revolutionised the bathware industry for decades. I look forward to working with the dynamic team and driving strategic brand and marketing initiatives that connect with our consumers. Hindware's legacy of innovation and commitment to quality resonates well with the consumers, and I look forward to contributing to its growth.”

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