Grapes secures digital AOR mandate for AcneStar

Grapes has secured Digital AOR mandate for AcneStar. The client will be serviced by the agency’s New Delhi office.

As per the mandate, Grapes will be responsible for the overall digital strategy and planning for AcneStar. The scope of work includes services such as content planning, digital marketing strategy, social media management, Search Engine Optimisation (SEO) and Online Reputation Management (ORM), along with the agency offering its paid media services.

Joy Chatterjee, Associate Vice-President - Sales and Marketing, Mankind Pharma, said, "We are delighted to have Grapes on board as the digital AOR partner for AcneStar. Grapes demonstrated a deep understanding of our brand's essence and presented compelling ideas that align seamlessly with our brand vision. With their extensive experience and creative skill, we are confident that this partnership will play a pivotal role in further elevating AcneStar's brand positioning."

Shradha Agarwal, Co-Founder and CEO, Grapes, said, "Grapes is happy and honored to have been given the responsibility of managing AcneStar's digital mandate. We are dedicated to launching effective and cutting-edge campaigns that connect with the target market and increase brand engagement. We anticipate reaching new success milestones with AcneStar and Mankind Pharma."

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